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It helps the user bypass the homepage and route directly to the intended page.
Deep linking creates a seamless experience by instantly taking users to the most relevant content.
The benefits are enormousit saves a lot of time for the business and the user.
URL Genius allows for smooth link management across multiple marketing channels without technical resources.
URL Genius Features
URL Genius Pros
500 free clicks to test the platform before committing.
Advanced console capabilities within the dashboard.
Analytics work equally well in the free trial.
URL Genius Cons
No option to save analytics reports in PDF format.
Lack of extensive features for URL branding.
No in-built chat support.
This means it can route users to specific in-app content whether they have the app installed or not.
It comes with in-built analytical abilities that provide deep insights to help you optimize your campaigns effectively.
Branch Features
Branch Pros
Doesnt need an IP address to work.
Extensive customization options using HTML/CSS editor to create a branded experience.
Supports both direct and deferred deep linking.
Branch Cons
Exhaustive sign-up process.
Finding links in the tagging feature is quite difficult.
Too many functions can be overwhelming to navigate.
Branch Pricing
Contact sales for pricing.
This capability simplifies the linking process while ensuring that users are taken directly to relevant content without unnecessary navigation.
This makes it an ideal choice for boosting mobile conversions.
JotURL Features
JotURL Pros
Option to import links in CSV format.
Highly responsive chat support.
JotURL Cons
you gotta sign up for the trial to explore the dashboard.
Free trial doesnt allow the creation of tracking links.
Interface can be made more user-friendly.
JotURL Pricing
Starts at 55 per month.
This makes it an ideal option for advanced deep linking, as it simplifies campaign management across multiple channels.
App analytics are included in the free version.
Kochava Cons
Requires too many details for account creation.
Highly expensive compared to other options.
Kochava Pricing
The foundation plan starts at $500 per month.
It offers a free trial as well.
AppsFlyer Features
AppsFlyer Pros
Generous starting plan.
Free version allows referrals and user invites.
High accuracy in identifying highly performing elements for your campaign.
AppsFlyer Cons
Overwhelming sign-up process.
Chat support isnt always responsive.
AppsFlyer Pricing
Starts at $0.07 per conversion.
Geniuslink
Best for Affiliate Marketers
Geniuslink offers powerful optimization features tailored for affiliate marketers.
This functionality is particularly useful for promoting global products on Amazon, where different regions have different storefronts.
Plus, it closely integrates with Amazons affiliate program, making it an excellent option for affiliate marketers.
High-level customization such as vanity URLs, branded domains, etc.
Geniuslink Cons
Links stay disabled if card details are not entered for trial.
Custom installations are slightly tricky to handle.
Interface could be made a bit more clean.
Geniuslink Pricing
Starts at $6 per month.
After 2000 clicks, its $2.50 per 1000 clicks.
ThirstyAffiliates Features
ThirstyAffiliates Pros
14-day refund guarantee.
Protection for commission against theft.
Statistics reports offer advanced insights.
ThirstyAffiliates Cons
No free trial is available.
Doesnt work with non-WordPress sites.
ThirstyAffiliates Pricing
Starts at $99.60 per year.
It can A/B test every element of product displays across billions of page views to ensure optimal conversion rates.
Lasso Features
Lasso Pros
You get unlimited links.
Gutenberg support is included.
Lasso Cons
Chat support is slow.
Interface needs to be decluttered for easy navigation.
Lasso Pricing
Starts at $8 per month.
It offers a free plan for influencers and bloggers.
Rebrandly works well as a WordPress cloaking plugin, simplifying the process of shortening and branding links.
Rebrandly Features
Rebrandly Pros
Cheaper option than most of the competitors.
AI-powered functionalities within the dashboard to ease workflow.
Option to suggest a feature.
Rebrandly Cons
Lack of human chat support.
Limited options to access full account reports.
Rebrandly Pricing
Starts at $13 per month.
The users will be taken exactly where they need to go without any confusion.
As this comes with link editing functionality, Delivr becomes an ideal solution for QR code deep linking.
Delivr Features
Delivr Pros
Unlimited static QR codes with the free plan.
Tracking and location analytics can be accessed with the free plan.
Impressive customization range, such as QR codes.
Delivr Cons
Complex user interface.
Workspace feature is only available with the VIP subscription.
Delivr Pricing
Starts at $25 per month.
It offers a free plan to explore its functionalities.
Due to these capabilities, itis a good choice for link tracking.
To get started, create an account and go to the dashboard.
Once your request is processed, it’s possible for you to access your unique link.
Free version offers an impressive range of features.
Includes Google Sheets integration for easy data export.
Linkly Cons
Limited options for demographic customization.
Analytics lack the required depth for certain parameters.
Lack of resources for reference.
Linkly Pricing
Starts at $19 per month for up to 5000 clicks.
This makes it an ideal option for open-source link management.
Dub.co Features
Dub.co Pros
Offers AI-powered functionalities within the dashboard.
High-level customization for detailed insights.
Shows event streams in real-time.
Dub.co Cons
Support time can be improved.
Dub.co Pricing
Starts at $19 per month.
It offers a free forever plan as well.
To get started, type your URL in the provided space and fill in the captcha.
Then, select Save and Create to proceed.
AppURL Features
AppURL Pros
Extremely easy to use.
No complex learning curve.
AppURL Cons
Need to fill in the captcha every time, which can feel repetitive.
Preview feature doesnt always work due to frequent bugs.
AppURL Pricing
Free to use.
It allows you to create custom brand-specific URLs with real-time analytics to track performance and measure effectiveness.
These analytics also help you gather demographic insights with unit data and multiple locations.
Bitly Features
Bitly Pros
API documentation is available.
Bitly Cons
Reporting is not included in the starting plan.
No chat support option in the dashboard.
Bitly Pricing
The core plan starts at $8 per month.
It also offers a free plan.
How to Choose the Right Deep Link Generator?
Here are a few factors to consider before choosing a deep link generator for your business.
QR code is an equally important feature that integrates well with deep links, especially in offline-to-online campaigns.
If the integration process is smooth, you could set everything up without major technical difficulties.
This reduces downtime and makes it easier to get your deep-linking campaigns up and running quickly.
Some platforms charge more for higher traffic or extra features like advanced analytics or QR code customization.
However, if your focus is on user onboarding, go for a tool that offers dynamic linking.
Why do Deep Links Matter for Conversions?
Deep links improve the user experience by removing unnecessary friction in the customer journey.
It can be a product page or a promotional offer.
After users download the app, they are automatically redirected to the content they originally wanted to access.
Deep linking also provides rich data for campaign optimization.
Final Words
Deep linking generators can help you achieve your marketing goals faster and more effectively.
This offers a great opportunity to dwell on this convenience and streamline user experience to strengthen your conversion optimization.