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What Is SERP?
It typically includes a list of links to web pages and snippets of text to describe their content.
SERP is the primary way users discover information online.
Learn how to retrieve that data!
Otherwise,download the installer, launch it, and follow the wizard.
A Python IDE will also be useful.
We recommendPyCharm Community Editionor Visual Studio Code with thePythonextension.
This is a blank file, but it will soon contain the SERP scraping logic.
Awesome, you now have a Python environment for your SERP scraper!
The–headless=newoption configures Chrome to run inheadless mode.
you’ve got the option to nowscrape dynamic websites!
message ensures that Selenium is controlling Chrome as desired.
If this is your case, follow the next step.
Otherwise, you’re able to skip to step 5.
In this case, aCSS Selectorstrategy was used.
Import the exception:
Well done!
You are ready to start scraping some SERP data!
Submit the form to trigger a page change:
Way to go!
This is a good way to let the page load.
You are one step away from scraping SERP data in Python.
At the end of theforloop,serp_elementswill store all SERP data of interest.
you might verify that with a print statement:
That will produce:
Fantastic!
Get ready to export it to a CSV file.
Your SERP scraping script is ready.
Open it, and you will see:
Congrats!
You just performed SERP scraping.
Does that mean that SERP scraping in production is impossible?
Make a simple API call and get your SERP data in JSON or HTML format!
In detail, you learned the steps required to build a SERP scraper in Python.
You also learned about the challenges and limitations involved in SERP scraping and howBright Datas SERP APIovercomes them all!