We earn commission when you buy through affiliate links.
This does not influence our reviews or recommendations.Learn more.
Instagram is one of the most popular social media platforms among millennials.
With over2 billionactive monthly users, Instagram has made it to the top 5 social media platforms of 2022.
The global Instagram demographics point out that a large group of users that use Instagram are 18-34 years old.
Therefore, making it the best platform for doing business.
With the help of Instagram marketing tools, companies can grow and manage their Instagram account better.
Relevance and popularity of Instagram with Millennials and Gen Z
Gen Z is a mobile-hooked generation.
Instagram, the mobile-exclusive app, is easy to use and available wherever you go.
Millennials and Gen Z spends most of their time on their phone.
This is an opportunity for brands to establish an online market for themselves.
If your brand becomes popular among millennials, you wont have to worry about customer acquisition.
How marketers and online businesses cannot ignore Instagram as a marketing channel?
The target market that uses Instagram is enough to bring more businesses to the platform.
However, marketers and online businesses can also use the platform to build a loyal customer base.
Every feature can be used in the right manner to convert potential visitors into customers.
A budding business can use this platform to get discovered.
Flick
Flickis the number one hashtag tool.
Their Instagram scheduler is built with reliability, speed, and hashtags at its core.
It helps plan, manage, and schedule your Instagram posts ahead of time.
It also helps to find and analyze hashtags for Instagram.
Increase growth as well as gain clarity with Instagram Analytics.
Find out whats working for you and your brand to double down on it.
Improve your strategy and track key metrics across all areas of your Instagram account.
ManyChat
ManyChatis simple to use.
There is no visual code interface.
It automates your marketing, customer support, andlead generationprocess.
Automatically answer product questions, create product quizzes, and send customers to the point of purchase.
Save time by qualifying leads with automated conversations.
It collects as well as stores emails and phone numbers.
Combin
Combinprovides efficient Instagram marketing solutions.
Their starter plan is perfect for those who want to get familiar with the app first.
Combin Growth instantly filters relevant search results by gender, language, and bio performed by AI.
Hence, it makes your search results even narrower and more targeted.
It automatically unfollows users who dont follow you back without restrictions.
Gleam
Gleamis a powerful Instagram tool for Contests & Giveaways.
They help you run campaigns that engage your audience and grow your business.
Run hassle-free campaigns with automatic entry validation and random or manual winner selection.
you could install their mobile-friendly widget on any webpage or run your contest on theirfree hosted landing pages.
Collect photo & video submissions from Instagram using hashtags, mentions, and manual selection.
Integrate your campaign with all the email marketing tools and social networks you use.
Plann
Plannis an Instagram scheduler and social media suite.
It is your all-in-one auto-scheduler, social media strategist, designer, and content calendar.
Use Plann to access multiple royalty-free stock libraries to fill your feed with on-brand content.
Schedule and connect with millions of brands looking to try new services and partnership ideas.
Access and import all of your most important files from Dropbox + Google Drive directly from Plann.
Transform your photos into attractive social media posts in one magical click.
It has thousands of curated color palettes, layout options, and one-click edits.
Thus, it helps you to impress your customers with professional designs.
Tailwind automatically publishes social media content for you.
For instance, it increases engagement by publishing posts at the time when your target audience is most active.
Connect with other Instagram creators and get inspired by unique ideas.
Summary
Instagram has changed the way how business is done.
This photo-centric app has a cult following among people, celebrities, companies, and creators alike.
The unique visual content is an excellent opportunity for e-commerce marketing.
If any business does not include Instagram in itsdigital marketingstrategy, they are missing out.
