Save this article to read it later.

Find this story in your accountsSaved for Latersection.

Well, at least until the very end of the short no real earnestness in our finale.

With any luck, you may never look at influencers the same way.

Behind the posts, theyre unsung heroes.

Luke is executive producer and head of development atBig Breakfastand a watcher of many web videos.

Send him yours@LKellyClyne.

More From This Series

Tags: